Valentin Villamil – CEO
Established in 2006, VSP “Very Special People” is a Colombian strategic and creative consultants with global capabilities based in Bogota. VSP has worked for brands such as Lego, Audi, Red Bull, Intel, among others in diverse media such as Digital, T.V., Print, OOH and brand experience. The agency has successful case studies and awards in all of these areas.
VSP is also founder and partner of Festival ALPELUCHE, one of Latin-American first and biggest kid’s festivals, and CLIC, “Latin-American innovation and creativity congress” both on their third edition.
Luis Carlos Chacón leads the BusinessCase team, a global firm that works with multinational FMCG’s identifying emerging and future business opportunities.
He has been columnist for Forbes for several years, and is currently pursuing a graduate degree in Global Business at the University of Oxford (where he previously graduated in Strategy and Innovation).
He has worked for more than fifteen years for the operations such as Coca-Cola, Colgate, Diageo, Kellogg’s, among many others. Behavioral economics enthusiast (understanding needs and contexts) and a believer in connecting the distant (linking the apparently disconnected but inseparable) under the understanding of the influence of sociocultural changes in industries and consumption.
Somos un equipo estratégico multidisciplinario que busca optimizar los procesos de negocio de sus clientes partiendo de la definición de las marcas como regentes de comportamiento en los negocios y del entendimiento de las audiencias y de la posibilidad de oferta.
Trabajamos en el desarrollo de: